Tag: sneakers

2011 Consortium – ADIDAS

In October 2011, adidas Originals announced the return of its Consortium line with a restrained collection built around a clean, mostly white palette. The project was presented as a fresh start for the premium line and became known as the “White Vapour” or “Tabula Rasa” collection.

The five silhouettes in the collection were the Baltic Cup, Decade, Match Play, Pro Shell and ZX 500. Rather than relying on loud colors or prominent branding, the designs put the focus on materials and construction, including premium suede, nubuck and leather details, with subtle branding and waxed laces.

The collection was scheduled to reach select retailers on November 26, 2011. Seen today, the release is an interesting snapshot of adidas Originals’ early-2010s approach to archival silhouettes and understated, boutique-focused sneaker releases.

The photographs below are retained from the original 2011 post. This is an archival feature, not a current release or buying guide.

Explore the original collection

Original 2011 photographs

Adidas Originals Consortium 2011 White Vapour sneaker collection
Adidas Consortium 2011 sneaker release
Adidas Originals Consortium footwear from 2011
Adidas Consortium Fall Winter 2011 sneaker design
Adidas Consortium Holiday 2011 sneaker range

Diamond Supply Co. 2011

Diamond Supply Co. expanded its footwear range in 2011 with two silhouettes for Fall: the Marquise and the Lo-Cut. The October 2011 preview featured here captured an early moment for the Los Angeles streetwear label as it moved beyond apparel and accessories into a more visible sneaker offering.

The Marquise used a mid-top profile with a padded build. The Lo-Cut took a lower approach, with a suede upper sitting below the ankle. Earlier previews listed several color options for the Fall 2011 release, including red, black and teal, and white and grey for the Marquise, and grey, blue and black for the Lo-Cut.

The designs reflected the overlap between skateboarding footwear and streetwear at the time. Diamond Supply Co. was already familiar to sneaker fans through its collaborations and its association with the Nike SB Dunk Low “Tiffany.” The 2011 footwear range showed the brand developing its own models rather than relying only on collaborative releases.

This is an archival look back at the Fall 2011 collection. The photographs below are preserved from the original The NA Times post; availability and prices mentioned in older previews should not be treated as current.

More coverage of the 2011 collection

Original 2011 photographs

Diamond Supply Co. Marquise and Lo-Cut Fall 2011 sneaker collection
Diamond Supply Co. Fall 2011 sneaker design
Another view of the Diamond Supply Co. 2011 Marquise and Lo-Cut sneakers