adidas Originals marked its 60th anniversary in 2009 with special releases celebrating the brand’s heritage and iconic Three Stripes. Among the standout pieces was the Diamond Superstar: a luxury take on the classic shell-toe silhouette that brought fine jewelry details to a familiar sneaker.
The anniversary edition kept the recognizable Superstar profile but turned up the shine. Six diamonds were set into the side stripes, while Swarovski crystals added sparkle to the lace locks and lace aglets. Those details transformed an everyday streetwear classic into a collector’s showpiece.
According to the original 2009 coverage, the Diamond Superstar was priced at HK$6,999 in Hong Kong, approximately US$903 at the time. It was an extravagant way for adidas to celebrate six decades of the Three Stripes and the lasting influence of the Superstar.
The release captured the spirit of the era’s luxury sneaker moment: taking a recognizable classic and elevating it with precious materials, crystal embellishments and limited-edition appeal. More than a regular pair of shell toes, the Diamond Superstar was designed to make a statement.
More on the adidas Diamond Superstar
- Hypebeast: adidas Originals 60th Anniversary Diamond Superstar
- Sneaker News: adidas Originals 60th Anniversary Diamond Pack Superstar
- Nice Kicks: adidas Diamond Pack Detailed Look
Image credit: Hypebeast. This archive looks back at the 2009 adidas Originals 60th Anniversary Diamond Superstar.